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Try Out Center
Become a Dealer
a UNIQUE and HIGH END product line!
THE PARTNERSHIP
We offer
competitive margins
(see the
MSRP
)
.
We offer
even better
margins
during pre-booking period
.
We offer very good rebates for
demo vehicle
s!
We have a working “
lead generation
” marketing campaign (see the
Try Out Request form
).
We offer geographic exclusivity to dealer accordingly to their volume of purchase.
We ask our dealers to carry all three of our actual models.
- Snow Hawk 800 H.O.
- Hawk Jr.X 120
- Hawk Jr. 60
We strongly encourage our dealers to becomes a
TOC
(
Try Out Center
)
THE CLIENTELE
The Snow Hawk clientele are four types of customers :
-
snowmobilers
that understand that they will have more fun and will be more effective on a Snow Hawk than on a
mountain and hybrid sled
;
-
snowmobilers
that are
bored
, see no exciting change in the industry and want something DIFFERENT;
-
off-road motorcyclists
(Adventure, Enduro and Motocross) that absolutely want a winter "dirt bike" weapon;
-
road motorcyclists
lovers (Custom, Racer, Supermoto) that want to ride trails like with their motorcycle.
THE DEALER PROFILE
Our top dealers share several of those characteristics.
Here are some
key factors of success
:
- if the Snow Hawk is your unique “winter” product line;
- if you (and/or a key employee) drive a Snow Hawk yourself;
- if you have a demo unit available for try out session;
- if you are capable of selling high-end / unique machine;
- if your good customers are questioning the machine, not the price;
- if you have a snowmobile background;
- if you have a motorcycle / dirt bike background;
- if you have a watercraft / jet-ski background...
…
If you recognize your organization, the Snow Hawk product line will suit you!
On the other hand, there are also some factors of failure... :
- if you carry other conventional snowmobile lines and you’re afraid to cannibalize your sales;
- if you can’t transmit your passion, explain the unique feeling of driving a Snow Hawk;
- if all your customers are talking about price before anything else…
CONTACT US
We can see, depending on your profile and geographic location, how we can work together.
Contact our
Dealer Manager
,
Max Rancourt
at
(418) 838-3783 ext. 245
.
You can also send Max an e-mail at
mrancourt@adboivin.com
.
© AD Boivin 2006 - All Rights Reserved